Search Ads that drive revenue for SMB & Enterprise brands from Google, Apple & Microsoft Bing
Ad budgets entrusted to us by:
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Catch your audience while they google your product / app / service with impactful search campaigns
Your brand needs to be found when the relevant audiences are searching for just precisely the thing that you're offering and hit them at the right time with the right message.
Our expertise and clinically-online understanding of search engine marketing, differences between Google Ads and Bing Ads, app search optimizations on Apple Search, laser-focused targeting, and cultural context helps you get there at the perfect moment.
We are not a Google Ads agency, or a Apple Search Ads agency, or just a PPC agency. We don't believe in restricting our clients to one channel or market.
We are a 360° Media Agency that does omnichannel campaigns, with presence on each relevant platform and publisher with messaging and format relevant for that specific channel and media day stage for your audience.
Google Search Ads
90% of all search still happens on Google. We find the best keywords for your company and meet them with the most relevant ads.
Google Display Ads
We get contextual display placements over the entire Internet with precise and brand-safe targeting for your interactive and static banners.
YouTube Ads
The closest you can get to doing TV Ads without doing TV ads. From In-Stream Product Ads to everyone's favourite non-skippable ads - we do them all.
Google Shopping Ads
ECommerce Heaven. We drive profitable revenue growth for ecommerce businesses with result-driven Google Shopping management and strategy.
Google pMax
Scalable and AI-driven campaigns across the entire Google ecosystem to drive results for eComm brands ready to 10X their ROAS.
Retargeting Ads
We drive revenue with privacy-first retargeting ads that nail down the message and convert those who've shown interest in your ads before.
Google App Ads
We leverage seamless integration across Search, Play, YouTube, and more for unmatched visibility and engagement thanks to its Display Network
Bing Search Ads
No one's first choice, yet reliable little lead generation machine in Microsoft Bing Search ads delivers results from niches that Google can't get into.
Apple Search Ads
Apple Search Ads is the only gateway for iOS apps to engage with precise audiences and drive new installs directly from the App Store by targeting relevant search keywords.
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We learn so we have more to share. A collection of our thoughts on performance marketing, advertising, and marketing automation.
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based benefits
360° Campaign Management
We handle every aspect of your marketing, from strategy to execution, across all relevant channels.
Sustainable Marketing Ecosystem
We build a framework that integrates your strategy, operations, and tech stack for consistent, long-term growth.
Predictable pricing
No surprises. Our subscription model offers clear service at a fixed monthly rate. We have no incentive to inflate billable hours since only results matter.
Performance-Driven Approach
Our campaigns are data-driven, focusing on metrics that truly matter to B2B Tech, eCommerce, and Heavy Industry brands.
Async communication
Don't like meetings? Neither do we. We won't waste an hour of your life every week just to prove we were doing "something".
Privacy-First and GDPR Compliant
We prioritize your and your audience's privacy, and ensure full compliance with data protection regulations.
based pricing
Choose one right for your business and never look back.
based FAQs and Expectations
PPC (Pay-Per-Click) advertising is a form of online advertising where advertisers pay a fee each time their ad is clicked by a user. You can bid for ad placement at the top of a search engine’s results — in the prominently placed sponsored links section — when someone searches for a keyword that is related to your solution. Google Ads (formerly known as Google AdWords) is one of the most popular platforms for PPC.
PPC allows you to instantly place your offer in front of consumers who are actively searching for relevant solutions. This targeted approach often leads to higher conversion rates since your ads are put in front of those most likely to be interested.
With based.marketing experts you won't have to think about how to achieve that as we provide full hands-on end-to-end pp campaign planning and management services.
Our favorite question! If you are not ready to work sustainably and are looking for ad hoc google ads campaigns, you love spending hours making small talk with account managers, and just enjoy having surprises for how many hours you were billed - we would encourage you to go with a more old-school marketing agency.
We don't work like that.
Sustainability and transparency are at the heart of everything that we do - that's why a monthly subscription plan with clear deliverables and predictable pricing was our choice. Pause it or cancel it any time, when you need to.
Come back when you need us again.
We turn Search Ads on Google, Bing, Apple Search, into a playground for growth, where we experiment, test, and fine-tune copy and visuals to find what truly drives revenue.
From classic search ads to omnichannel shopping, PMAX, and app campaigns we craft high intent, scroll-stopping ads that hit your audience right when and where it matters most, boosting your brand, driving app installations, converting leads, and packing your pipeline with new clients.
You can put as many new service requests as you need, we will solve them one at a time within the plan and schedule for the sprint in standard plan and three at a time for the enterprise plan.
We usually cover the following tools:
Social Media platforms:
LinkedIn, Google Ads, Microsoft Ads, Apple Search Ads, Meta, Reddit, Programmatic, Tiktok, Pinterest, Telegram
CRMs
HubSpot, MS Dynamics, Klayvio
SEO
SemRush, Ahrefs, Google Search Console
Integrations & Automations:
Zapier, Make
Privacy Tools
OneTrust, CookieScript, Complianz
Reporting
Looker Studio, Tableu + Data warehousing in Google Cloud
Though we can cover more niche choices and tools on case-by-case basis.
Don't worry! We'll continue to revise and iterate until you're 100% satisfied.
We reserve the right to decline work with high-risk clients, crypto-related business, and companies in or connected with russian federation or its allies.
The nature and quality of our work excludes the possibility of a refund.
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See if we are a good match (we probably are)
Book a quick call with our team and get a walkthrough of how your marketing will be changed forever with our methodology and ecosystems.